Kiehl’s Since 1851, has continued and expanded its partnership with Jackson Hole Mountain Resort (JHMR). Entering its second year, the collaboration elevates Kiehl’s role to Official Skincare and SPF Partner for 2025. 
 
Building on the momentum generated this past year, offer additional sampling opportunities, exclusive events, VIP hospitality, and enhanced digital and out-of-home touchpoints. 
 
John Reed, General Manager at Kiehl’s, said, 
 
“Kiehl’s is excited to continue its partnership with Jackson Hole Mountain Resort for a second year, building on a shared passion for adventure and skincare. This collaboration emphasized the brand’s commitment to providing customers with efficacious skincare products, especially in the extreme conditions of Jackson Hole. With our expanded presence at JHMR and the launch of the Hell’s Kitchen concept store, we will further empower our customers to get adventure-ready with our high-performance skincare.”
 
Kiehl’s has also expanded product availability in key retail locations, including Teton Village Sports, Jackson Hole Sports, General Store, and Rodeo.
 
Along with this expanded partnership, Kiehl’s Hell’s Kitchen store, located in New York City, will be transformed into an immersive pop-up concept store. 
 
Featuring the brand’s latest innovation, Ultra Body Cream, the space will highlight body hydration while amplifying the Jackson Hole partnership through collaborative content and limited-edition merchandise. 
 
The brand will also offer try-before-you-buy initiatives, personalized consultations, and state-of-the-art skin assessment tools. These elements will be integrated at the Jackson Hole activations and the Hell’s Kitchen concept store. 
 
Ned Wonson, Vice President of Marketing at Jackson Hole Mountain Resort, commented, 
 
“We are delighted to continue working with Kiehl’s. Their high-performance skincare products have been incredibly well-received by our guests, and their dedication to protecting skin in the harshest environments perfectly aligns with our mission to provide an unparalleled experience for all who visit Jackson Hole. We look forward to building on this success in the year ahead.”
 
Hell’s Kitchen customers will receive their choice of a Free limited-edition JHMR beanie or socks with a purchase of Ultra Body Cream or Ultra Facial Cream while supplies last. 
 
For consumers unable to visit the concept store, from January 27–February 2, Kiehl’s will offer an exclusive Winter Hydration Bundle online.

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